Every moment of your dog’s life, in one place.
Pawlooki is a lifelong record of your dog’s life — food, walks, health, training and memories — and an intelligence layer that understands your dog from their own history.
No spam. One email when we open up, and nothing else.
Torzen
Eurasier · 5 months · 12.4 kg
Potty
Pee and poop, normal
Breakfast
90g
Morning walk
28 min · 1.8 km
Weight is within the expected range
Based on 6 weigh-ins over the last 5 weeks.
Designed for clarity. Built for care.
Tracking and proactive intelligence, in one calm interface. The more you use it, the more it understands your dog.
One timeline, their whole life
Meals, walks, potty, sleep, training, vet visits, photos and journal entries land in one chronological record — from the day they come home onward. Logging routine things takes two or three taps.
Heads Up, not alarms
Patterns worth knowing about, drawn from what you have actually recorded. Every item shows its evidence in plain language, and never claims something is wrong because you forgot to log it.
An AI that knows your dogPremium
Ask about diet, behaviour or a symptom and get an answer grounded in your dog's own history — separating general guidance from what your records show. It is not a vet, and it will say so.
Everyone who helps, on the same page
Partners, sitters and walkers get their own access, per dog, with an expiry date if you want one. Two people logging the same walk is caught before it quietly skews your numbers.
Growth you can actually read
Weight and development tracked against breed-aware expectations, with wider ranges and plainer language when a date of birth is an estimate.
The parts that matter later
Milestones and photos become a life story you can look back on. For a dog who has passed, the record stays open, free, and free of reminders.
Simple pricing. Your records stay yours.
The free tier is genuinely useful, not a teaser. Premium buys intelligence and convenience — never access to your own dog’s life.
Free
Everything you need to keep a complete record.
£0
forever
- Up to 3 dogs and 4 household members
- Unlimited timeline and journal entries, full history
- Every tracking type, unlimited
- Unlimited health records
- Up to 10 active reminders
- 500 MB of photos and documents
- Keyword, tag, type and date search
- Weight chart and 30-day routine summaries
- Full memories, and a full export any time
Premium
The intelligence layer, and room for a full household.
£4.99/ month
or £39.99 a year — two months free
- Everything in Free
- AI companion and natural-language search
- Heads Up intelligence and weekly reports
- Full-history analytics
- Personalised development programme
- Food scanning, analysis and comparison
- Potty prediction
- Unlimited dogs and household members
- 20 GB of storage, with video
- Unlimited reminders
If you ever stop paying
Everything you logged stays readable and exportable. Nothing is hidden and nothing is deleted — new AI answers and reports simply stop. Files over the free limit stay downloadable, and dogs over the free limit become read-only rather than disappearing. Your dog’s life is not a hostage.
Prices are indicative while Pawlooki is in development and are not yet final.
Where Pawlooki is today
Pawlooki is being built now, and this page describes what it is being built to do rather than a product you can sign into yet. There is no app to try, no trial to start, and no customers to quote. When it opens, everyone on the waitlist hears first.
It is not a veterinary service and does not give medical advice.
Ready to build their story?
Leave your email and we’ll let you know the moment Pawlooki is ready for your dog.